Sales and Marketing Agent

We are seeking a dynamic, creative, and driven Sales and Marketing Agent to join our team at South Point Hotel. In this role, you will be a commercial and communication expert helping us build trade and client relationships, generate qualified business, and convert inquiries into room nights and revenue while supporting approved promotional campaigns. You will play a pivotal part in driving sales and business development, strengthening our B2B and social media presence, coordinating industry relations, and collaborating closely with Sales & Revenue, Marketing, Reservations, and hotel operational teams to support effective delivery and exceptional guest experiences.

Key Responsibilities

• Sales & Business Development: Prospect for leisure, group, corporate, wholesale, and travel-trade business; develop new accounts and market segments; and build relationships with travel advisors, tour operators, wholesalers, corporate clients, destination management companies, and group planners.

• Client Engagement & Conversion: Conduct sales calls, client visits, presentations, and virtual meetings to promote accommodation, dining, facilities, packages, and experiences, while recording and qualifying inquiries and maintaining an active pipeline.

• Account Management & Industry Relations: Maintain accurate account profiles and contact databases, review production against targets, and keep partners informed of approved rates, promotions, booking conditions, and hotel updates.

• Events & Partner Support: Support trade shows, sales missions, familiarization trips, and networking events, and coordinate and conduct site inspections with operational teams to ensure presentation standards are met and client feedback is followed up.

• Marketing & Promotional Support: Assist with approved marketing campaigns, social media, email marketing, and website content, and prepare or distribute accurate sales collateral, rate sheets, newsletters, and trade communications in coordination with the Marketing team.

• Revenue Coordination & Reporting: Maintain current knowledge of room categories, rates, packages, and restrictions, aligning sales activity with revenue strategies while coordinating closely with Reservations and Revenue before confirming commitments.

• Market Intelligence & Administration: Share market intelligence, competitor activity, and customer feedback, maintain daily activity and CRM records, and prepare weekly activity reports and monthly production analysis.

• Cross-Functional Collaboration: Coordinate business requirements with Reservations, Front Office, hotel management, Finance, Food & Beverage, and Housekeeping to support seamless service delivery and clear communication across all stakeholders.

Qualifications

• Proven experience in hotel sales, marketing, reservations, travel trade, or hospitality; knowledge of Barbados tourism is an advantage.

• Strong sales, negotiation, verbal and written communication, and relationship-building skills with a customer-focused and commercially aware approach.

• High attention to detail, creativity, and strong organizational and time-management skills, with the ability to manage multiple projects and meet deadlines in a fast-paced environment.

• Demonstrated ability to work independently and collaboratively across cross-functional teams with initiative, accountability, and problem-solving skills.

• Proficiency in Microsoft Office and standard hotel, sales, or CRM systems, paired with a passion for hospitality and delivering exceptional guest experiences.

• Professional appearance and conduct, sound judgment, and respect for confidentiality.